How to Sell on Amazon Without Inventory

How to Sell on Amazon Without Inventory

How to sell on Amazon without inventory, The four fundamental ways to sell on Amazon without inventory are: Dropshipping, Merch by Amazon (Print on Demand), Kindle Direct Publishing (KDP), and Digital Products. For anyone who wants to sell on Amazon but lacks substantial capital for inventory investment, these options can provide a fantastic entry point instead of private labeling.

In this article, we will delve into each option, exploring the unique benefits and challenges associated with each method. Whether you are interested in e-commerce, on-demand merchandise, self-publishing, print on demand, or digital products sales, we will provide valuable insights and resources to kickstart your Amazon selling journey without the need for inventory.

Also Read: The Ultimate Prime Day Playbook: Unleash a Selling Frenzy and Watch Your Profits Skyrocket!

Should keep the inventory or not:

Starting a private label business with inventory requires time, money, and hard work. To begin this phase with inventory, you’ll need at least $10,000 in the cash game. This, of course, depends on various factors. You also need to consider the total cost of the entire shipment because you must make enough purchases to ensure your inventory doesn’t run out.

It’s recommended to have a supply for at least 90 days. To estimate this, you would need to multiply your expected daily sales by 90 to provide the total units you need to purchase for that period. So, if you anticipate 10 sales per day, you’d need 900 units for a 90-day supply. Suppose each unit costs $10. In that case, it means you’d need to invest $9,000 in inventory, excluding shipping fees, taxes, and marketing expenses.

This doesn’t mean you can’t source products at a lower cost. In fact, we did. Bradley, our Director of Training and Chief Evangelist here at Helium 10, launched a product for just $5,000 in 2021. Since then, they have progressed remarkably well into six figures. You can find our initial blog post on the topic or listen to a podcast episode about it here. You only need to engineer your budget accordingly. However, since many people don’t have extra capital to invest in e-commerce, selling products for which you don’t need previous inventory purchases is an excellent way to enter the e-commerce world.

You can create and sell eBooks, T-shirts, and many other items without the need for inventory. If the ultimate goal is to manufacture products and start a private-label business, then selling private-label products is the best way to raise capital for inventory investment.

Also Read: Decoding Amazon A9 and A10 Algorithm: Unraveling the Blueprint for Success

Different Ways to sell on amazon without inventory

  1. Dropshipping If you’re not familiar with dropshipping, it’s a method where a manufacturer directly creates and sends a specific product to a consumer on your behalf. It’s a highly popular business model used by millions worldwide. By using this model, sellers can search for products to sell on Amazon and then find reliable suppliers to work with. Once identified, it’s easy to promote the product on Amazon. When a customer places an order, the seller can order the product from their supplier at a lower cost, earning a profit. Benefits of dropshipping on Amazon include avoiding product shipping and storage, the ability to sell products through various channels, international opportunities to sell your products, and a focus on customer service support. It requires a low initial investment and can work as a passive income stream through your gateway. Drawbacks include a lack of control over product quality, difficulties in managing crucial supply chains, lower profit margins, and potential increased competition, especially if you’ve applied a private label to a product. It’s essential to handle customer inquiries well, as mismanagement can make or break your business.
  2. Print on Demand through Amazon: Another choice you have is ‘Merch by Amazon’ or ‘Print on Demand.’ ‘Merch’ is a service offered by Amazon where designers and digital creators can easily apply to design their products and sell them on Amazon. After approval, your chosen designs will be printed on selected merchandise. Moreover, when a customer orders a product, the Amazon seller can earn royalties without spending money on expenses or maintaining personal inventory. Using Amazon’s Merch has its advantages and disadvantages:

Advantages of Selling Through Amazon:

No need for significant capital investment.

Amazon provides a mock-up generator for your designs.

All your products are eligible for Prime shipping.

Direct access to Amazon’s vast customer base.

Numerous opportunities to earn a significant portion of each sale while overlooking order completion and inventory fees.

Disadvantages of Selling Through Amazon:

In some cases, there might be restrictions on the number of products accepted.

Limited options for selecting types of merchandise.

No option for cross-platform selling.

By considering these points, you can decide whether utilizing Amazon’s Merch services is the right fit for you. It’s an accessible way to kickstart your online business without the need for substantial upfront investments or inventory management headaches. Happy selling

3. Kindle Digital Publishing (KDP)

Next, we have Amazon’s KDP, also known as Kindle Digital Publishing. KDP is a self-publishing platform that allows both authors and publishers to publish and distribute their books on Amazon. It offers various publishing options, including digital formats for Kindle devices and physical print copies that you might associate with more traditional publishing houses. Using KDP is straightforward. You can add the author’s name, upload the original manuscript and cover, set the book’s price, and publish it to Amazon Kindle Store, reaching Amazon’s extensive customer base worldwide. The process is quite simple, and once your manuscript is ready, you can upload it in as little as five to ten minutes.

Benefits of Amazon KDP:

  • No fees involved.
  • Easy and fast to upload or start.
  • Reach a global audience with your books on Amazon.
  • More control and flexibility with Kindle Direct Publishing.
  • Key data and analytics to help guide your publishing decisions.

Drawbacks of Amazon KDP:

  • Highly competitive market

Also Read: Top 10 Mistakes to Avoid in Amazon PPC Management

The traditional way of selling on Amazon

Amazon stands as a colossal force in the e-commerce landscape, drawing sellers from all corners of the globe. Its expansive reach and customer base make it an enticing platform for entrepreneurs seeking to tap into the world of online retail.

1. Inventory Management

Traditional selling on Amazon often involves the intricacies of inventory management. Sellers must accurately predict demand, purchase inventory, and manage stock levels to meet customer expectations.

2. Storage Costs

The need for physical storage space adds an extra layer of complexity. Renting warehouses or storage facilities contributes to the overall operational costs, affecting the profit margins of sellers.

3. Risk of Unsold Products

Perhaps one of the most daunting challenges is the risk associated with holding inventory. Unsold products tie up capital and may lead to financial losses, especially if market demand doesn’t align with expectations.

4. Overcoming Challenges

Addressing these challenges demands a fresh perspective. Entrepreneurs must adopt innovative approaches to streamline inventory management, minimize storage costs, and mitigate the risk of unsold products.

How to Sell on Amazon Without Inventory

Embracing Inventory-Free Selling

How to Sell on Amazon Without Inventory, introduces a paradigm shift for entrepreneurs. It opens up avenues for a more flexible and dynamic approach to e-commerce, unencumbered by the challenges of physical stock.

Alternative Methods

This article aims to explore alternative methods that empower entrepreneurs to thrive on Amazon without the constraints of inventory. By delving into inventory-free selling, individuals can discover new possibilities and strategies to navigate the ever-evolving e-commerce landscape.

Unlocking New Possibilities

Whether through dropshipping, fulfillment by Amazon (FBA), print-on-demand (POD) services, or other innovative approaches, selling on Amazon without holding inventory unlocks new possibilities. It allows entrepreneurs to focus on product innovation, marketing strategies, and building a brand without the traditional barriers.

In essence, the world of e-commerce is evolving, and for those willing to embrace inventory-free selling on Amazon, exciting opportunities await. This article will delve deeper into the strategies and methods that can propel entrepreneurs towards success in this dynamic and competitive marketplace.

Also Read: 10 Proven Marketing Strategy of Amazon to Boost Your Sales

Advantages of Selling on Amazon Without Inventory

1. Reducing Financial Barriers

One of the standout advantages of selling without inventory is the substantial reduction in upfront costs. Entrepreneurs are spared the need for heavy investments in stocking products, allowing them to channel resources towards other critical aspects of their business.


Consider Sarah, an entrepreneur passionate about custom-designed apparel. In a traditional inventory-based model, Sarah would need to invest in bulk purchases of various clothing items, tying up significant capital. However, by embracing inventory-free methods like print-on-demand (POD) services, Sarah can create unique designs without the burden of upfront inventory costs. This financial flexibility empowers her to invest in quality designs, marketing, and customer experience.

2. Reduced Risk and Financial Burden

Inventory-free selling minimizes the risk associated with unsold products. Entrepreneurs can adapt more flexibly to market trends without the looming financial burden of surplus inventory. This agility is especially crucial in fast-paced industries where consumer preferences can swiftly evolve.


Imagine Mark, an entrepreneur entering the tech gadgets market. In a traditional model, Mark might face the risk of investing in a large quantity of a particular gadget that may become outdated or less popular over time. Opting for inventory-free methods, such as dropshipping or fulfillment by Amazon (FBA), allows Mark to offer a diverse range of gadgets without the risk of holding obsolete inventory. He can swiftly adjust his product offerings to align with emerging trends, ensuring a competitive edge.

3. Flexibility and Scalability

Selling without the constraints of physical inventory unlocks unparalleled flexibility and scalability. Entrepreneurs can easily expand their product range, catering to diverse customer needs, without being limited by storage space or the logistics of managing a large inventory.


Consider Emily, an entrepreneur specializing in home decor items. By leveraging dropshipping or FBA, Emily can continuously introduce new and seasonal items to her store without worrying about storage limitations. This flexibility not only keeps her offerings fresh but also enables her to tap into various markets, from minimalist designs to vibrant and eclectic styles.

4. Access to a Broader Product Range

Selling without the limitations of warehousing allows entrepreneurs to explore a diverse range of products. This opens doors to niche markets and unique offerings that resonate with a wider audience, fostering innovation and catering to specific consumer demands.


Imagine Alex, an entrepreneur passionate about artisanal goods. Without the burden of holding inventory, Alex can experiment with limited edition products, test the market for unique handmade items, and gauge customer interest. This approach not only sets Alex apart in a crowded marketplace but also allows for the discovery of untapped markets.

How to Start Selling on Amazon

Sure, let’s discuss how you can begin selling without keeping stock. Alright. So, we’ve explored some options, and for each one, I’ve suggested different actions needed. For instance, KDP Seller Central is a unique platform if you’re looking to manage your business on a separate platform.

I’ll guide you on what to do to get started. Click on any of the topics linked for more information about the next steps.

If you’re interested in dropshipping, retail arbitrage, or private label with inventory, you can proceed by opening a Seller Central account.

Here are the steps you can take to start listing your product:

  1. Set up your Amazon account.
    • Create an Amazon Seller account.
    • Amazon Seller Central is a crucial webpage designed for sellers managing their physical product businesses on Amazon. It functions as an easy dashboard for sellers to oversee their product listings, view inventory, handle orders, and provide excellent customer service.

When learning how to open an Amazon Seller account, visit first and click on the ‘Sign Up’ button. The sign-up process is straightforward. Once you have your seller account, you’ll be able to organize your inventory, manage orders, and offer excellent customer service.

2. Identify Profitable Products

When it comes to researching profitable products on Amazon, a detailed analysis of the vast Amazon marketplace is essential. The site hosts thousands of products, providing opportunities for small businesses to thrive and grow. However, effective research is key.

Tools like the Helium 10 Black Box, an Amazon product finder, can assist sellers in identifying fantastic products. By inputting specific criteria such as desired sales revenue, competition level, and other essential parameters, sellers can search for products that align with their goals and help elevate their business. Yes, you can also explore third-party and private-label products with this tool.

3. Create Your Product Listing

To list your product on Amazon successfully, you need to follow the best practices for Amazon listing. Pay attention to specific areas that include the product title, bullet points, description, the number of images, and relevant keywords. If you’re involved in retail arbitrage, this might not directly apply to you.

Finding the right keywords for your listing is the most crucial part of creating your product listing. Conduct thorough research on powerful keywords using tools like Magnet, our Amazon keyword tool. It helps you find relevant keywords that can aid in ranking on Amazon and beat the competition for your chosen product.

Once you have these keywords, you can construct your product title, create five bullet points, and a detailed description. Remember not to ‘stuff’ your listing with keywords. Instead, present them in an organized and natural way.

In the final stage, selecting a group of images for your product listing that resonates well with Amazon’s best practices is essential. If you have the Helium 10 Chrome extension, you can check the listing health score of your Amazon products. It also includes guidelines for best practices for product images. To be specific, you should have 7 or more images in your listing, with the main image having a white background, and each image should be at least 1,000 px on the side.

4. Leverage Our Product Launch Wisdom

Researching successful product launch strategies with Helium 10’s winning Amazon product launch wisdom is a crucial step in the beginning of any successful product.

Trust me when I say that seeking the right actionable wisdom can elevate your visibility, increase sales, and strengthen your new products on Amazon. For rapid growth, this wisdom focuses on strategic introductions of all new (or pre-existing) items into Amazon’s marketplace. By utilizing a well-thought-out plan at an opportune time, you can gain traction among potential customers, enhancing the visibility of your product on Amazon.

Exploring upcoming technologies and trends in e-commerce sheds light on the future of inventory-free selling. Entrepreneurs can position themselves ahead of the curve by staying informed.

B. Adapting to the evolving e-commerce landscape

Flexibility is key to adapting to the ever-evolving e-commerce landscape. Entrepreneurs should be open to embracing new technologies and adjusting their strategies to meet changing consumer demands.

C. Staying ahead of the competition

Staying ahead of the competition requires continuous innovation. Entrepreneurs should focus on differentiation, customer experience, and staying informed about industry trends. For Managing your Inventory you can also help from the Experts of AMZSparks


A. Recap of benefits and strategies

Selling on Amazon without inventory offers numerous benefits, from lower upfront costs to increased scalability. Entrepreneurs can leverage methods like dropshipping, FBA, POD, and affiliate marketing to achieve success.

B. Encouragement for aspiring sellers

Aspiring sellers are encouraged to explore inventory-free selling, considering the diverse methods discussed in this article. With the right strategies and dedication, entrepreneurs can overcome challenges and build a thriving online business.

C. Final thoughts on the future of inventory-free selling

The future of inventory-free selling on Amazon looks promising. With advancements in technology and changing consumer preferences, entrepreneurs have ample opportunities to carve their niche in the e-commerce landscape.

Also Read: How to Rank Amazon Products on Page 1

Frequently Asked Questions (FAQs)

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